State of the South African Twittersphere
For long there was no real statistics about local Twitter usage except for where we ranked in the world, but a company called Fuseware has changed that.
Fuseware has profiled millions of tweets and thousands of local Twitter users during March and April 2010 to help us better understand the local South African Twitter user.
According to Fuseware there are 55000 active Twitter users in South Africa with about 1.5 million tweets being sent each month. Twitter is currently South Africa’s 7th most visited site with 4.5% of all local sites referencing content from Twitter.
South African Twitter users mostly tweet during 7AM and 12PM daily and also at night between 7 and 8PM. The most popular days to tweet is Tuesdays and Fridays with weekends being less active than during the week.
Most of South African Twitter users are located in Cape Town with Johannesburg following closely. It is clear that tweeting is confined to developed cities and Information Technology hubs, while users in cities like Pretoria, East London and Port Elizabeth does not take that much interest in the social networking platform.
For a detailed presentation on the state of the South African Twittersphere check out the Fuseware South African Twitter Report here.
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