For long TweetMeme ruled the world of ReTweet buttons for sites, you know those buttons next to, above or bellow articles that you use to share it with the world. Well that is about to come to an end for TweetMeme because Twitter is set to launch their own Tweet buttons for publishers.

Bellow I have embedded a Tweet button from Twitter, although it seems to embed fine, clicking on it to share the article just redirects you to a not found page.

The functionality is currently only available to certain Twitter account holders, what should happen when you click the Tweet button is that a window will pop up asking you to log into Twitter and then enables you to customise the message to send with the URL.

Rumor has it that the new Tweet buttons should be activated sometime this week. For more information about embedding the official Twitter Tweet buttons on your site see the document bellow.